Eltizam Asset Management Group has signed a partnership agreement with sports complex operator Koora Sports to promote healthy living and contribute to the country’s National Happiness Agenda by sponsoring football training sessions. The collaboration reaffirms the company’s ambition to take the lead in encouraging a healthy lifestyle and will provide a huge boost to the sector’s contribution to the success of the Agenda.
Koora Sports is an outdoor sports venue located on Al Reem Island, Abu Dhabi, and regularly hosts the academies of some of the world’s most famous football clubs, including Juventus and Real Madrid. The sports complex aims to provide enhanced football training to its members and boosts their happiness – one of the most important pillars for Eltizam’s Get Wonky campaign that seeks to make a difference by focusing on community happiness through the delivery of world-class services.
Chris Roberts, CEO, Eltizam Asset Management Group, said: “Companies are capable of contributing to the success of government-led initiatives by utilizing their experience and expertise to create and maintain happy communities. Sports are a unique avenue that allows us to do just that, and organized events can be of huge significance because of their potential to facilitate authentic happiness among all who participate. Eltizam Asset Management Group is the only official sponsor of Koora Sports and we are delighted to be working with such a reputable organization as we strive to promote happiness by sponsoring training at the best football academy in the Middle East.”
Mohammed Albow, managing partner, Koora Sports, added: “Continued development of the sports sector is an important aspect of National Agenda and everyone associated with Koora Sports is proud to be making a meaningful contribution – both individually and collectively. It is very encouraging when companies such as Eltizam have a genuine belief in the power and influence that sports have in entire inspiring communities, and we look forward to working with them in the months and years ahead as we contribute towards the sustained development of the sports sector in the UAE.”